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  • VW Beetle’s “Think Small” is a Model for Big Innovation VW Beetle’s “Think Small” is a Model for Big Innovation

    VW Beetle’s “Think Small” is a Model for Big Innovation

VW Beetle’s “Think Small” is a Model for Big Innovation

Eight decades after its introduction, the last Volkswagen Beetle rolled off the assembly line on July 10th.  The innovations that extended the Beetle’s life are the source for these Lessons Found.

Total sales of the VW Beetle topped 23 million cars, making it the world’s fourth most popular car model.  This success is based on a history of innovations well beyond model updates.  For example, the Beetle’s  “Think Small” advertising campaign was (more…)

  • Will your plans protect your company from Petering-out? Will your plans protect your company from Petering-out?

    Will your plans protect your company from Petering-out?

Will your plans protect your company from Petering-out?

My son and I started watching Game of Thrones; him for the second time and this is my initiation.  After GOT’s disastrous season 8, my son asked if I wanted to watch that final season.  That is where this Lesson Found begins. (more…)

  • Is your successor ready for leadership? Is your successor ready for leadership?

    Is your successor ready for leadership?

Is your successor ready for leadership?

Greeks elected a new prime minister last week, Kyriakos Mitsotaki, who is also the son of a former prime minister.  His ascent as leader of Greece offers a valuable Lesson Found for family businesses.

Mr. Mitsotaki’s election is the culmination of his path into the “family business”.  (more…)

  • Building Team Cohesion & Achieving Goals One Celebration At A Time Building Team Cohesion & Achieving Goals One Celebration At A Time

    Building Team Cohesion & Achieving Goals One Celebration At A Time

Building Team Cohesion & Achieving Goals One Celebration At A Time

Fourth of July festivities always impress me.  We really do know how to celebrate our liberty and our country!  This year’s celebration got me thinking about business celebrations.  And therein lies this week’s Lesson Found.

I’ve experienced many company parties and celebrations but two stand out in my memory. (more…)

  • Is your company in shape for a long or fast ride? Is your company in shape for a long or fast ride?

    Is your company in shape for a long or fast ride?

Is your company in shape for a long or fast ride?

I was on a bicycle ride recently when another cyclist sprinted past me.  I immediately picked up my speed to catchup. That effort is where this week’s Lesson Found begins.

My instinct was to use this cyclist as a pacer to increase my own speed. (more…)

  • Increasing cash flow through innovative packaging Increasing cash flow through innovative packaging

    Increasing cash flow through innovative packaging

Increasing cash flow through innovative packaging

Which would you prefer:  A guaranteed $750,000 now or a possible $1,000,000 that you only get if everything goes according to plan?  This was likely the question Burger King marketers had in mind when deciding to offer a subscription for a daily cup of BK Café. BK’s decision is the catalyst for this week’s Lesson Found: Packaging products and services to increase cash flow and boost sales. (more…)